What You Know About What Is Youtube And What You Don't Know About What Is Youtube.

Latest Update and information about youtube marketing:

complete-intro-of-youtube

Youtube is the worlds biggest video playback software, its reach is huge as like Facebook, it is not used for only watching videos but it the powerful tool for marketing,

So how can you use youtube for marketing?

youtube videos for marketing

Before youtube people used to watch videos and advertisement on television, but today if you want to watch the video you just open youtube and watch your desire video. Billions of people are using youtube on a daily basis,

what works you can do on youtube?

You can create a profile like Facebook and Instagram, you can upload the video which will be seen by billion of users around the world. You can search video which you desire to watch.

You can develop a playlist for the videos you liked, you can increase subscription of your channel for making money that we will discuss later in this blog.

Advantages of using youtube videos:

The captivating audience exists in youtube.

if your content is good because the user base is high so the video can reach to more people

you can create a viral video so people can share your video that result increase in traffic that brings money.

youtube is owned by google so it has the advantage of search preference, almost all people used google so when they type anything your video can appear in front of them that generate traffic and revenue.
:
youtube trending and youtube top channel:

Have a look at the view of most popular channels of youtube videos that earn millions of $, the first one is pew die pie, its gaming channel owned by a single person,

youtube trending and youtube top channel

people who watched his videos are in millions, what he do? he only comments funny on the gaming videos that the audience enjoys.

now have a look on another channel, its name is mo-vlog he also doesn't do anything special, so what he does, he records his daily life and uploads to the youtube,

now t-series an Indian channel is at number one in the world, its a music video uploading channel that uploads track and new videos related to music and earns millions,

Next is smosh, it uploaded a comedy-related video that people enjoys and they earn money...

Now have look at the content of these all channels, similar content is uploading in our countries but in our local language so everyone could watch and understand it.

how to make a youtube channel?

1. go on youtube.
2. Click on right side ob top of screen and song in with Gmail account
3. now click on create an account.
4. add username and password, now click on next.

youtube settings:

• Click on my channel.
• click on settings
• click on overview option, now complete your profile here.
• then you see connected account option, you can connect twitter account so if you want to publish video on twitter, you can use this option.
• now you see privacy option, choose the option which you like and click on save.
• now you see notifications option, youtube asked for many options to you, fill this info and click on save.
• now you see playback option, choose the option which you like and save.
• last option is to connect tv if you have tv, you can connect it to a youtube channel.

The overall interface of youtube:

The overall interface of youtube:

1. you can see a home option on the left side of screen
2. second is a trending option which is similar to twitter, these are currently popular videos of the week and days. especially for a marketing campaign, these videos are very useful.
3. next option is a subscription, you can access what you want to see by clicking on subscription button,
4. now you will see history option, if you click on this you can see all videos that watched previously.
5. now you see watch later, here all video appears that you want to see within the future.

Why use youtube marketing?

You can use youtube for creating rich and powerful content that will be shown to users

i,m pasting here fb ads complete intrduction post if you want read ,you can click on this 

 Readiness for watching ads:

Readiness for watching ads

when the user is watching videos they are already ready to watch ads between the videos.

lesser targeting needs:

you can target your audience easily because google uses its algorithm and see what kind of videos users are watching?
google create interest in these videos and matches the ads with your interest
 , so as a marketer you don't need to target the market with complexity.

Types of ads on youtube:

display ads:

display ads

These are ads which appear on the right or left side of the youtube, we often call these ads as static ads in youtube because these directly attack to the google.

overlay ads:

overlay ads

you often note when during the video, suddenly screen appears in the front of video which is transparent that contain some ads and words, we called these ads as overlay ads.

these are not much popular nor very effective but youtube gives you the option for this.

Skippable and non-skippable youtube video ads:

Skippable and non-skippable youtube video ads

these are the most popular ads in youtube marketing, you often see when you are watching the video, suddenly another video start between the actual video as an advertisement,

some videos have the option of skip at the right side when clicking that button ad will vanish, but some videos are not skippable.these are called non-skippable ads.

Skippable and non-skippable youtube video ads

now a client or advertisement company, tell to youtube these are our ads and you have to show these ads to that kind of people.

bumper ads:

bumper ads

between the video, in the footer, you see picture ad that contains small cross button when you press this button this ad vanish these are very similar to display ads

how to earn from youtube:

how to earn from youtube:

These are the different methods of  earning money from youtube

1. merchandising endorsement

1. ads on the videos
2. merchandising endorsement

Ads on videos:

if you make one video and video is interesting then youtube display ads on it and give you money for the people who click on the ads.

merchandising endorsement?

it only applies when your youtube channel has million of subscriber and its reach is larger, then company directly contact to the youtube and show its product and tell the youtube that introduces our product and let them agree to buy our product,

tips for earning money through youtube

• do what you do best, you have to identify whats your strength.
• care about your audience keep eyes on trends, reads a comment.
• set a theme, you have to select the theme from day one choose a character, big youtube due themselves as a character In their videos like bb ki vines etc keep equipment, look currently what are the gadgets you have to use for creating h videos.

tips for what type of videos you can make on youtube

1. storytelling, in your videos you tell the story about anything.
2. instruction videos, in which you tell how to make something via teaching videos, you teach people on youtube thing videos.
3. singing videos .you can make cover videos and earn money through youtube
4. vlogging, these are similar to a blog, in this, you create videos about your daily life and earn money from youtube.

create and manage a youtube channel:

you need billion of rupees to start tv channel, but the beauty of youtube is that anyone can make his her own channel free of cost,

for a freelancer, you have to know how to make a youtube channel can be made and manage

How to make a channel on youtube :

How to make a channel on youtube

1. Click on the top right side of the youtube screen, you will find the option of my channel.
2. fill the box with your desire your channel

how to manage channel:

1. go on the home page you will see two option at the top right side of the screen, click on customize
2. ad channel art and upload your desire picture as cover and click on select.

How to change settings for youtube channel:

How to change settings for youtube channel

1. click on setting button, pick your desire setting and click on save
2. left side top, you see youtube subscriber.

how to post videos on youtube :

1. Click on the shortcut from the main screen at the top right click on upload a video.
2. click on select the video and select your desire video from desktop and upload it.
3. the status bar is upper on the left side which shows your video is currently uploading.
4. choose the title option and choose a little relevant to the video content.
5. fill description box, use it wisely what you want to show the users, use your keywords in this now between public-private or another option and go in the description back.
6. in translation, you can select the actual language of your video and select in which language you want to show the people
7. click on advance settings. and choose your desire options as you want.
8. you find age restriction option choose if you want
9. chose category in which your video appear like travel, music etc 
10. click video statistics option checked and you will see stats .that its 

dynamics of learning money through youtube :

you upload a video which contains ads, people watch ads from this youtube earn money and youtube gives you a specific amount of share from these earnings.views ar affected by subscription.

how to increase view on youtube?

how to increase view on youtube

1. make interesting content, if the content is not much that appealing it will get no view and youtube didn't play ads on your videos and you get no money.
2. make consistent content,
3. pay attention to the comments, read comments carefully 
4. linked your previous videos with your latest videos
5. always use interesting keyword and  title 

what is youtube studio and to use youtube studio?

what is youtube studio and to use youtube studio

1. go the main page and click on top right side of the screen, now click on youtube studio
2. now you see dashboard here, give a look on that options wisely 
3. now create a playlist, choose a name and click on public
4. now go to again youtube studio, and click on live streaming 
5. on the community option, youtube tell you about comments detail on videos 
6. block words that you see not good using block words option
7.  Click on a channel, now choose copyright strike, always upload real videos and keep copyright strike to 0% 
8. you can add watermark in your videos using branding options
9. in creator option you chose free music for your videos which is free from copyright, you can download it in your PC and use in your videos

how youtube analytics work?

in digital word result is  in the form of data, analytics play an important role in youtube videos

how youtube analytics work?

1. go again in youtube studio and choose analytic options at the top you see from which date data is providing you can change option so you can get monthly, daily weekly data.
2. real-time data shows the last 48 hours data revenue option give you a clue about your earning.
3. watch time data give you a clue how many people watch your videos.
4. you can change your data from infographics to graph etc.
5. you can share this data with your client
6. audience retention data give you clue that single person how many time he views the video, keeps average view high.
7.  demographic option give clue that what kind of people are watching your videos like men, women, child etc playback location give you a clue where your video is running?
8. traffic sources give you a clue for where your viewers' are coming .that's end.

What is youtube advertising?

What is youtube advertising?

go on youtube advertising and click on Google AdWords, now select the link of the video you want to advertisement and paste the link here, you can preview your video also

now add your text related to the video, add thumbnail that means choose the picture which appears at the start of the video.

select your budget according to your requirement, choose the maximum cost per view wisely, now choose your targeted audience. if you don't have Google Adword account then create from next option and fill the required details and your ad will be live. that it.

how to post videos on youtube?

its a simple but very complex process, now you have term and conditions for monetization.

1. the access you're studio or creator studio.
2. click on monetization which will enable after you videos get 4000 watch hours or your minimum subscribers at least 1000, you can monetize if have only one option.

how to receive money from youtube:

1. access youtube studio and click on channel option.
2. now click on mobilization, you will see all important data from your Chanel
3. complete all 4 steps in monetization then you are able to earn money.

when you earn money you can access it through Google Adsense:

youtube job and projects for freelancers in 2020

youtube hob and projects for freelancers in 2020

• job for increasing subscribers, it's a little bit difficult at some time
• job for increase views
• job for channel management.
• job for youtube consultant.
• jobs for promoting videos, its similar to views an subscribers.

youtube channel and things to consider:

1. when some client gives access to his channel don't break his trust.
2. do research about the audience.
3. see how brands intact previously with people
4. see brand personality understand channel appeal, what type of videos are needed to posting on that channel

tips for YouTuber marketer:

1. always be goal-oriented., view or subscriber what is the job?
2. engage with comments.
3. always double-check your work
4. streamline processes, define all your process in front of the client and it will increase trust on you...

good luck for your future in youtube marketing